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COVER STORY
ABOVE AND BEYOND
After years of hard slog building awareness for his nutraceutical flight drink, 1Above founder Roger Boyd is finally seeing real results – with North America right in the middle of his export flight path.
 
FEATURES
COLLABORATIONS CHANGE LOGISTICS SCENE
New Zealand’s freight and logistics sector may be competitive but there is still plenty of fat that can be skimmed off.
 
COOPERATING TO COMPETE – WITH EACH OTHER
Rod MacKenzie reminds us that New Zealand does not have a very good history of collaboration amongst its export firms. 
 
INCOMING: AN UPDATE FOR IMPORTERS 
Daniel Silva comments on the latest news headlines and stories impacting on import and export companies.
 
BEWARE THE TRADEMARK TROLLS 
Trademark trolls in China are a serious threat to both Kiwi exporters and importers, as Johnathan Chen explains.