New Zealand Story has launched an international awareness campaign promoting the unconventional and ingenious elements of the Kiwi psyche that help set Kiwis apart on the global stage.
A global campaign is underway to grow awareness, preference and demand for New Zealand food and beverage products in the key markets of Australia, China, Japan, the US and the UK.
International demand for New Zealand wellness products driven by Covid-19 is helping one Kiwi company break into new export markets and increase annual sales by over 150 percent.
With Covid-19 slowing wine consumption in world markets and the on-premise channel expected to face a prolonged recovery, global wineries — including those in New Zealand — must look at dev
In a world of economic uncertainty, Fiji stands out as a beacon of certain opportunity for Kiwi businesses and exporters. All is about to be revealed during a unique four-stop trade and investment...
New Zealand’s wine industry may be small by global standards, but it contributes generously to New Zealand’s export drive – even during the headwinds of a global pandemic.
Messe Frankfurt, the company behind international trade fairs staged in Germany and around the world, has announced a return to business following the recent Covid-19 lockdown.
Covid-19 has created massive disruption in the US wine industry resulting in lower total sales and significant revenue losses for some US wineries, according to a new Rabobank report.
China’s mid-year 618 shopping festival will be the country's first major online shopping festival post-Covid, and certain Kiwi exporters are looking forward to a boost in consumer confidence and an...
Working from home has completely changed the way brands communicate internally, and to their clients, presenting both challenges and opportunities when doing business.
Go Global is an event that connects its audience to innovative, tech-savvy and customer-focused leaders who are changing the way they export and deliver at scale.
New Zealand has a new story to tell, one that highlights the nation’s ingenuity, development of cutting-edge technology, and care for its people and place.
Veronica Aris delivers clarity around implementing effective marketing and sales strategies, overcoming cross-border hurdles and some rules around branding.
A new report by New Zealand Story Group has identified a thriving middle class in Mexico and a demand for Kiwi-style products, thanks to the new CPTPP trade agreement.
In the face of growing international competition, being recognised as a New Zealand made brand is helping Kiwi businesses thrive, says Buy New Zealand Made executive director Ryan Jennings.
Expo 2020 expects to attract 25 million visits to the world fair in Dubai from October next year, and Kiwi businesses will be able to capitalise on the opportunity through a business levera