Go Global is an event that connects its audience to innovative, tech-savvy and customer-focused leaders who are changing the way they export and deliver at scale.
New Zealand has a new story to tell, one that highlights the nation’s ingenuity, development of cutting-edge technology, and care for its people and place.
Veronica Aris delivers clarity around implementing effective marketing and sales strategies, overcoming cross-border hurdles and some rules around branding.
A new report by New Zealand Story Group has identified a thriving middle class in Mexico and a demand for Kiwi-style products, thanks to the new CPTPP trade agreement.
In the face of growing international competition, being recognised as a New Zealand made brand is helping Kiwi businesses thrive, says Buy New Zealand Made executive director Ryan Jennings.
Expo 2020 expects to attract 25 million visits to the world fair in Dubai from October next year, and Kiwi businesses will be able to capitalise on the opportunity through a business levera
At the 2019 Better by Design CEO Summit, Icebreaker’s Shelley Guerard explained how the brand successfully pivoted in Japan with help from its in-market partner.
Despite the increasing ease in which information is shared in the digital world, the role of international trade fairs is just as vital as ever for getting the real business done.